***Warning*** There are drug references in this article. If you are against drug use or bothered by that, you have been warned.
Addict. A lot of people have heard about the company, but hardly anyone knows anything about it, well that all changes now. I recently got a chance to do an interview with the people behind Addict. In this interview you will learn almost anything you need to know about the company.
Answers are by Johann Moreau and Kevin Demay.
1. What made you guys want to start a new company?We just wanted to go ahead with things, because we always worked our ass off to make the sport bigger and better. But it’s mainly because of the French and European touch, It seems that a lot of French and Euro riders see riding a bit differently than most US riders, not ALL US riders of course!
3 years before we created French.id (originally it was Carnival) we were already thinking about how to make actually mark parts in a factory, but we were young then and without the knowledge in that kind of thing.
So we created French.id with K124 and dissidence scooter shop with Cyrille Vietti …K124 already had bad business, and they turned out to be a bad choice, they had no passion or dedication to the sport of scootering like we did. We just think that scootering is a new sport, so to much things have to be done for it, it has to be push to the highest level possible. So why not try do it ? Best way is to learn by yourself dude, and that’s what we’re doing with Addict.
Kevin and I were both studying engineering in school, 3D drawing, CAO/DAO, design. Eventually at the same time we both decided to stop school, and dedicate ourselves 100% completely to scootering. So that decision came about one month before we quit K124 and Fr.iD. And Kevin and I started Addict right after and we found the right partner in the FSP Group who are committed to the scene and sports they are working in. Addict is now one of the companies under the FSP Group umbrella, with our own identity and style. And damn we are FREE !, We make all our parts from the beginning to the end. Straight from our mind to the 3-d drawings to the molding and prototyping till its 100% how we want it.
The FSP Group allows us to do what we are doing now, inventing and developing with new materials, new products, while using the FSP Group networks and resources for financing, producing and retailing. People forget to easy that behind each product there is a huge amount of time, money and people needed. The FSP Group helps us there. All the graphic work is made by some good friends of ours, Olivier Poinsignon and Damien Capozzi, and Sebastien Prot who has been working very hard on the video. So Addict is all made with “Addicted” friends, it’s like one big cooool crew of Addicts.
2. What can you tell us about Addict parts?Well it’s some HEAVYY shit for your brain. BUT the parts in fact will be VERY LIGHT. We developed more than 20 parts so far in the past 6 months, and about 80% of them are already currently being tested. All parts will bring a whole new vision to scooter parts, with new designs, specially made for strength while still being light. The parts we make we specially design to be strong where they NEED to be strong. We use the right materials for each different part to ensure it can withstand the punishment we give it. We study each part, and see the way it takes pressure and damage while riding.
We really wanted to use all the technology available in our world, bmx and skate technology and other ones for making parts for high level riding.The lightest Addict setup is under 5 lbs. This set up is made for the tech and flat riders, and also for the weight freaks haha. I know that some people will be scared about that a scooter being so light, but that’s the lightest, high performance setup.
About the fork, it’s a 1piece full cnc'd, 7075T6, and weighs in at only 6.7 ounces.
No more problems like the French.Id non pinned one. Addict is Full 1 piece.
We’ll make 2 other versions also, one 0 offset, and a even lighter version if you can believe, which will only weigh 5.1 ounces.
We’ll have at least 4 different bars, 2 Chromo T6 Heat treated with butted, and 2 Alu (7005 and 6061) some will have an integrated clamp, some won’t, the innovations we will show with these bars are unseen and unknown in the sport today. Also we will have 2 different kind of wheels, 100 and 110mm, with different shapes and wideness. We are always trying to think on the edge when we make new parts with Addict. We always try to stay innovative with new materials, angles, concave, longer or shorter, BALANCE !!, hardness of the urethanes and different shapes.
But eventually we also have some crazy ideas, so you can always expect a surprise from Addict!
3. Tell me a little bit about the Addict Deck?We worked on it to make it as strong as possible and to optimize the design and the weight.
Here are the Calculations. Addict profile is 1.8 stronger than a Jdbug one, and the full deck is 2lbs with the brake. And yeah it’s a new brake system.
So in total we’ll make 3 different head tube angle, and 2 different lengths. Also each Addict Team rider will have his own signature design on the Deck, and their bars. With the angles and lengths on their deck and the bars, as they ride it themselves.
The first feedback we got on the parts after 2 months of testing, have been nothing but good. But be assured we will not bring anything to the market, until it is as close to perfect as we can make it.
But we at Addict also want to make it clear, these parts are NOT made for sketchy riders new to the sport, or riders who do constantly flyout tricks. The materials, quality, construction and price level we use for the Addict products are not for noobs, beginners, that ride sketchy, and do not yet understand how to ride a scooter and land tricks without adding excessive amounts of stress on your parts. These parts are made and designed by professionals for professionals, or riders who have been riding for a while now.
4. Tell me about the Team of riders you guys have.Addict Said :
When we all quit French.id we asked the current riders if they wanted to start something new, and to be honest they basically all said “FUCK YEA!”, even though French.id and K124 tried to make them stay.
The addict team is made out of:
Alex Peasley, Stan Smirnoff, Maxime Legrand, Jean Yves Randriambelson, Matt McKeen and Johann Moreau
That’s not a team dude, that’s a fucking bunch of riders Addicted to weed, beer, music, and scootering!
We all have the same view of life with scootering, we’re all shredders, we fucking love partying together, and me and Kevin know that Paris is like a second home town for all of them.
Matt is the only one who’s still at school, all the other guys have quit school just to have scootering full time in their life, so you see now why our company is called “Addict”. Travelling, having fun everywhere possible, filming, enjoy it all the time, shredding the gnar, and killing every spot we ride. That’s the ruleees!
We are all Addicted you know ! And we enjoy to share that with all other riders. We are quite possibly the first group of riders who are going to be making our living off of scootering. We live to ride, and love to ride 24/7…We’re Addicted.
5. What can we expect from the Addict Team Video?We started working on it 3 months ago, with Sebastien Prot, we wanna do something really legit. Something gnarly. And push the editing to another level too.
We hope you’ll enjoy it.
6. What can we expect from Addict in the future?We want to turn a new page in this sport sounds like a good answer haha. We will always bringing news things, news idea, push them the best we can. Making scootering more considered by skaters and bmxers, not in the skatepark, but higher than that. To show to the big bmx or skate companies that scootering can be as good, or even better than they are now.
Bringing new parts, for each style (tech, park, street, flat, vert)
Check out the Addict website here
Addict WebsiteSo there you have it, Addict is on the rise and has no plans of stopping or slowing down. I got a feeling that we are going to see some of the most ground breaking parts and videos from Addict. Keep checking Inside-Scooters for all updates on Addict and any other breaking news in the sport.
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